One Original: Creative Online Marketing (UK) & SEO Friendly Web Design

One Original is an award winning creative online marketing and web design agency with one simple goal; to give the UK’s small and medium sized businesses a fighting chance on the Internet. We are experts in local search engine optimisation (SEO) & pay per click (PPC) campaigns, national search engine marketing (SEM), creative online marketing (UK) and SEO friendly web design. We also publish an online search engine marketing guide that discusses industry news, techniques and information about search and web design. If you already know what you’re looking for, just follow the relevant link below. Alternatively, keep reading for a brief explanation of our services.

Search Engine Optimisation (SEO)


Search Engine Optimisation or SEO is the process that allows websites to become more visible within the organic listings of a search engine after a specific keyphrase has been entered. With search engine optimisation (SEO) you do not have to pay every time a user clicks onto your website and ranking is not given to the highest bidder. There are many factors that effect search rankings, follow the links below to find out more about SEO:
Competitor Analysis Link Development Keyphrase Analysis On-Page Optimisation Copywriting Tracking & Reporting Article Creation & Submission
Search Engine Optimisation (SEO)

Pay Per Click Advertising (PPC)


Pay Per Click or PPC is often called paid search or paid advertising and is best described as the management of text ads on a search engine. As with SEO, PPC ads are triggered when a specific keyphrase is entered into a search engine. However, in this case, when your ad is clicked on you have to pay a small fee. This is why it is called “Pay Per Click”. We currently manage ads on all of the major search networks. Learn more below:
ROI Focussed Campaigns Bid Management Keyword Research Optimisation Techniques Competitor Analysis Tracking & Reporting Geo-Targeting
Pay Per Click (PPC)

Creative Online Marketing UK


Creative Online Marketing has a number of different meanings within our industry. Some refer to it as a clever, captivating and creative way to envisage and produce a website. Now whilst our websites certainly encapsulate these qualities, we are more concerned with its other meaning. That is creative online marketing as a tool to capture traffic and links from other Internet users. Follow the links for more information:
Social Media Marketing (SMM) Link Bait Blogging Google Tools Social Bookmarking SEO 2.0 Long Tail Optimisation
Creative Online Marketing

SEO Friendly Web Design


We are experts at using SEO friendly web design, coupled with other SEO services to achieve outstanding rankings for our clients. SEO friendly web design can be thought of as standard website design that has been fully optimised for search engines. SEO is split up into two distinct areas; On-page optimisation and Off-page optimisation. Our SEO friendly web design comes already optimised. Learn more about our services below:
Accessibility & Usability Domain Names, Email & Hosting Content Management Systems Full Website Optimisation Online Corporate Branding Custom Graphics & Artwork Blog Design
SEO Friendly Web Design

For FREE No Obligation Advice – Get in Touch!

If you are interested in any of our marketing services please complete our contact form and we’ll get back to you. We are always here to help, so if you have a question, a problem or even a crisis; our door is always open!

One Original
Unit 10,
Victoria Court,
Penny Street,
Lancaster,
LA1 1XN

Email: info@oneoriginal.co.uk
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